Data Democratization via Storytelling

View Presentation Slides from the DAA NYC Symposium on May 7, 2015.

Too few analysts, too much data. Too many reports, yet decisions made without any basis in metrics. The promise of data democratization is for business stakeholders to gain productive access to data with fewer intermediaries and delays, thereby promoting a metrics-driven culture and smarter decisions. This is dauntingly difficult to achieve, but we’ll share some ways we’ve succeeded by leveraging storytelling to make progress toward this vision. 

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See how interactive storytelling can maximize your impact

Would you like to see how we leverage interactive storytelling with our Tableau-based, business intelligence and marketing analytics platform to maximize your Return on Data? If so, we would enjoy the opportunity to walk you through a demo and share with you our customer experience and success. Simply complete the form to the right and share with us a convenient time for us to connect. We look forward to continuing the conversation with you!

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