Insight Rocket for Tableau

Insight Delivery Platform

Why Democratize Insight?

  • Only a minority of people interact with dashboards.
  • Tableau Subscriptions fall far short of delivering insight.
  • Handwritten presentations are difficult to scale or keep timely.


Insight Rocket delivers timely, personalized insights at scale.


  • Business-Friendly Web Portals
  • Stories combining:
    • Vizzes
    • Tableau-sourced Data
    • Narrative
    • Images
    • Excel & PowerPoint
    • PDF
    • Google Docs & Sheets


  • ChatGPT:
    • Analyze data
    • Generate narrative
    • Improve storytelling
  • Data-driven narrative
  • Editorial review
  • Autofocus
  • Bursting
  • Smart Subscriptions
  • Dynamic Distribution


  • Interactive web stories
  • Mobile-friendly emails
  • Editable PowerPoints
  • Multi-tab Excel
  • PDF
  • Google Docs & Sheets
  • Slack & Teams


  • Broaden the reach and impact of your data.
  • Deliver timely and engaging insights.
  • Increase analyst efficiency.
  • Reduce software costs.


Insight Rocket delivers timely, personalized insights at scale.

Accelerate Storytelling

Timely data and insights are more actionable. Turn your existing vizes into a news feed. Automate dynamic stories based on thresholds on any Tableau-sourced data. Deliver fresh headlines via email with links to interactive content.

Schedule Publishing

Schedule publication to the web or email, conditional on data availability or thresholds. Optionally first send to editors for review and improvement.

Automated Stories

Dynamic data sourced from any Tableau worksheet, inserted anywhere within your narrative. Interactive vizes and other content dynamically included based on thresholds.

Data-Driven Headlines

Dynamically created headlines published when data conditions are met and including your latest data. Visible on the portal or via email subscription.

Democratize Insight

Create a metrics-driven culture. Expand storytellers beyond Tableau developers to include business analysts. Expand your audience through timely, rich, business-oriented stories delivered via web and email.

Storytelling by everyone

No need for Tableau Desktop or training. Easily tell stories including interactive vizes via an intuitive blogging interface.

Team-Authored Stories

Story-level checkout and access control. Optionally share authorship by role. Version compare and restore.

Collaborate via email

One-click inline emails to colleagues of modified vizes. Email recipients can interact from where the sender left off.

Faster, Easier, Richer Analytics Publishing

latest features & functionality 

For Everyone

Enable team members without Tableau skills to tell interactive, data-driven reports and stories.

Publish Stories

Instantly publish stories to the web, mobile-friendly emails, PDFs, Word and PowerPoint.

Dynamic Data Points

Embed dynamic data points from Tableau visualizations anywhere within your narrative.

Expand Audience

Expand your analytics audience with executive portals, newsletters and headlines.

Automate Reports

Save time with automated stories and reports that vary based on flexible data thresholds.

Encourage Collaboration

Encourage dialogue and collaboration with email-based commenting, ratings, and more.

Weave Together

Easily weave together text, interactive vizes, images and non-Tableau content into a story.

Find out if Insight Rocket for Tableau is right for you